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Lead Magnet Creation | Webinars

Webinars are among the more compelling lead magnet creation formats you can use. Some marketers are hesitant to use webinars for delivering content because they think it might be too technical.  Others...

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Lead Magnet Creation | Teleseminars

Continuing with my series about lead magnet creation, I’d like to have you explore the idea of offering teleseminars for your “ethical bribe”. I know I’ve talked a lot about building relationships with...

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Lead Magnet Creation | Bootcamps

Training courses, often called “bootcamps” are a great lead magnet to offer people for the purpose of building a list of subscribers to your email list. In previous articles in this “lead magnet...

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Lead Magnet Creation | Free Software

Another great lead magnet you can use to build your subscriber list is free software. Now, if you’re like many people, you might immediately jump to the conclusion that “this is not for me”.  You...

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Lead Magnet Creation | Newsletters

Your newsletter may be the best form of lead magnet creation.  It’s certainly the simplest.  At least on the front end. Here’s what I mean. This is the final part of a rather lengthy 9-part series I’ve...

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Sales Funnel Part 5 | Back-End Conversion

In this segment of the Sales Funnel process series, I want to discuss “back-end conversion.” After you’ve struggled to get a prospect to buy your front-end product, your immediate goal should be to...

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Email Marketing Strategies for Bloggers

Bloggers need to have clear email marketing strategies in order to make their blogs viable business enterprises.   Now, I know many bloggers don’t really intend to make a business out of their blogs....

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Email Subject Lines

I recently wrote an article about email strategies for bloggers.  I’ve had a fair number of people contact me with questions about the email subject lines, which I had kind of glossed over. So, I...

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Best Blogging Business Model

Bloggers are often consumed with the tasks of delivering great content, and building relationships with their audience in comment threads and on various social sites.  That’s important, of course, but...

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List Building With Video | Introducing Breakthrough Video

List Building is a key tactic for online entrepreneurs.   Network marketers need to build lists of prospects who show inclinations of following them into their primary business opportunity. Internet...

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